In order to answer the following questions, it is necessary to open the current report and all previous reports using URLs from that round.

  • Describe a mission statement and vision for your company for the next 5 years. Use between 100 and 200 words to do that.
  • Describe a strategy: how do you want to get there? In your strategy we would like to ask you to use a reference to both the 8 types of innovation used in this game and to the innovation funnel. You can also use another strategy formulation model, such as the BCG-matrix, Ansoff-matrix or Treacy & Wiersema. Use between 300 and 450 words to describe your strategy.
  • Answer the following tactical questions:
    • Analyze your innovative performance briefly;
    • What were the results of the last round?
    • Did you achieve your goals?
    • Why or why not?
    • What strategic choices are you making for the next round?
    • Why are you making these choices?
    • What investments are you making this round?
    • Why are you making these investments?
  • Define three SMART-formulated goals for your organization for the first round.