The game also intends to bring a radical new way of learning to students and it aims to enhance their learning experience. These are called secondary objectives:
- Individual learning: the games enhance a personalized learning experience. Through a wide range of possible combinations and choice in the game, and personalized feedback, players will be able to adjust the learning outcomes to their individual preferences.
- Industry-University collaboration: the games enhances a practical approach towards business, entrepreneurship and innovation by simulating real-world happenings in a game-environment. Moreover, the games are able to work with real-world cases and are designed and tested by professionals from the field. They are actualized on the fly and increase collaboration between industry and university.
- Interactive learning environment: the games are designed on a virtual and interactive interface that can be accessed from anywhere and anytime.